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    • BUBBA

    Born on the coast of San Diego, Bubba (formerly Bubba Blade) revolutionized the fishing industry with the iconic "Bubba Red" non-slip grip handles. Designed by anglers for anglers, Bubba tools are engineered to withstand the harshest saltwater environments. Whether you are filleting a trophy tuna with their Lithium-Ion Cordless Fillet Knife or weighing your catch on a Smart Fish Scale, Bubba provides the "boundless" performance required for your next adventure.

    BUBBA Manual Fillet Knives BUBBA Electric Fillet Knives
    BUBBA Fishing Tools BUBBA Knives
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    • BUBBA 18650 rechargeable battery 1223268

      Bubba Rechargeable 18650 Li-Ion Battery (1223268)

      Upgrade your BUBBA Smart Fish Scale Lite with the BUBBA Rechargeable 18650 Li-Ion Battery. Designed to replace disposable AAA batteries, this 3.7V, 2500mAh battery delivers reliable, long-lasting power for extended days on the water. Recharge easily...

      $22.99
      Add to Cart
    • BUBBA 7 inch flex fillet knife 1237294

      BUBBA 7" Flex Knife – Red TPR (1237294)

      The BUBBA 7" Flex Fillet Knife is built for precise, controlled filleting in both freshwater and saltwater conditions. Featuring a high-carbon stainless steel blade with a titanium nitride coating, it delivers corrosion resistance and long-lasting...

      $59.99 $54.99
      Add to Cart
    • BUBBA 8 inch tapered flex fillet knife 1237293

      BUBBA 8" Tapered Flex Fillet Knife – Red TPR (1237293)

      The BUBBA 8" Tapered Flex Fillet Knife is designed for anglers who need extended reach and precision when filleting larger fish. Built with a full-tang high carbon stainless steel blade, it delivers durability and long-lasting sharpness for demanding use...

      $64.99 $59.99
      Add to Cart
    • BUBBA 7 inch forged wire cutters 1227140 BUBBA wire cutters with sheath

      Bubba Forged Wire Cutters 7" Red (1227140)

      The BUBBA 7" Forged Wire Cutters are built for anglers who need serious cutting power on the water. Constructed from heavy-duty forged steel, these cutters are designed to handle wire, leaders, cable, and fish hooks up to 8/0 with confidence. Titanium...

      $39.99
      Add to Cart
    • BUBBA Smart Fish Scale Lite 60lb BUBBA fish scale non slip grip

      BUBBA Smart Fish Scale Lite – 60lb Digital Scale

      The BUBBA Smart Fish Scale Lite delivers precision performance in a compact, water-ready design. Built with a high-accuracy load cell, it measures up to 60 pounds with +/- 0.3% accuracy and features an auto-lock function for consistent weigh-ins. A...

      $79.99 $74.99
      Add to Cart
    • Bubba Blade Split Ring Pliers (1207162) 6" Red Rubber Coated Stainless Steel Handles

      Bubba Blades Split Ring Pliers 6" Red (1207162)

      The BUBBA 6" Split Ring Pliers are built for anglers who need precision and durability when changing hooks and split rings. Constructed from corrosion-resistant stainless steel with a red rubber non-slip grip, these pliers are designed to perform...

      $24.99
      Add to Cart
    • BUBBA Bait Dip Net (1180908)

      BUBBA Bait Dip Net (1180908)

      BUBBA BAIT DIP NET When you're on the water and need to transfer bait swiftly and efficiently, the BUBBA BAIT DIP NET is your go-to tool. Designed with the angler in mind, this net offers several standout features that make it an essential part of your...

      $24.99
      Add to Cart
    • BUBBA Blade Micro Shears (1206115) BUBBA Blade Micro Shears (1206115)

      BUBBA Blade Micro Shears (1206115)

      Bubba Micro Shears The Bubba Micro Shears are an essential tool for any angler, offering both convenience and performance in a compact package. These shears are designed to be lightweight and durable, making them perfect for any fishing expedition. With...

      $12.99
      Add to Cart
    • BUBBA 7 inch flex fillet knife 1213884 BUBBA fillet knife with molded sheath

      BUBBA 7" Tapered Flex Fillet Knife – Red TPR (1213884)

      The BUBBA 7" Tapered Flex Fillet Knife is built for clean, controlled filleting in freshwater and saltwater environments. Designed with a flexible blade profile, it follows the natural contours of fish for precise skinning and slicing. Constructed from...

      $74.99 $64.99
      Add to Cart
    • Bubba Crimpers 11" Red Non Slip (1188126) Bubba Crimpers 11" Red Non Slip (1188126)

      Bubba Crimpers 11" Red Non Slip (1188126)

      BUBBBA 11” Crimpers: Essential Tool for Every Fishing Vessel If you're serious about fishing, you'll know that having the right tools on board is crucial. The BUBBA 11” Crimpers are one of the most integral tools that should be on every...

      $44.99 $34.99
      Add to Cart
    • Bubba Blade Fishing Pliers (1099910) 8.5" Red Rubber Coated Stainless Steel Handles Bubba Blade Fishing Pliers (1099910) 8.5" Red Rubber Coated Stainless Steel Handles

      Bubba Blade Fishing Pliers 8.5" Red (1099910)

      Bubba Blade Fishing Pliers (1099910) 8.5" Red Rubber Coated Stainless Steel Handles Introducing the Bubba Stainless Steel Pliers – your ultimate companions for fishing adventures! Crafted from premium high-carbon stainless steel and enhanced with a...

      $79.99 $69.95
      Add to Cart
    • Bubba Smart Fish Scale - 60LB Bubba Smart Fish Scale - 60LB

      Bubba Smart Fish Scale - 60LB

      Bubba Smart Fish Scale (BUB1186932) 60LB Weight Limit, Waterproof Introducing the newest top-of-the-line fishing tool from BUBBA, the Smart Fish Scale. Featuring our ICONIC NON-SLIP GRIP, the SFS is the perfect fish scale, whether you’re a hobbyist...

      $149.99 $114.99
      Add to Cart
    • Bubba Blade Ultimate Fillet Gloves, 1099917, Large Bubba Blade Ultimate Fillet Gloves, 1099917, Large

      Bubba Blade Ultimate Fillet Gloves, 1099917, Large

      Bubba Blade Ultimate Fillet Gloves, 1099917, Large Slicing through fish has never been easier, and your fingers have never been safer with our Ultimate Fillet Gloves. Engineered for comfort and protection, we've incorporated our famous non-slip grip into...

      $43.99 $39.99
      Add to Cart
    • Bubba Blade Ultimate Fillet Gloves, 1099918, XL Bubba Blade Ultimate Fillet Gloves, 1099918, XL

      Bubba Blade Ultimate Fillet Gloves, 1099918, XL

      Bubba Blade Ultimate Fillet Gloves, 1099918, XL Slicing through fish has never been easier, and your fingers have never been safer with our Ultimate Fillet Gloves. Engineered for comfort and protection, we've incorporated our famous non-slip grip into...

      $43.99 $39.99
      Add to Cart
    • Bubba Blade Ultimate Fillet Gloves, 1099919, XXL Bubba Blade Ultimate Fillet Gloves, 1099919, XXL

      Bubba Blade Ultimate Fillet Gloves, 1099919, XXL

      Bubba Blade Ultimate Fillet Gloves, 1099919, XXL Slicing through fish has never been easier, and your fingers have never been safer with our Ultimate Fillet Gloves. Engineered for comfort and protection, we've incorporated our famous non-slip grip into...

      $43.99 $39.99
      Add to Cart
    • Bubba Blade Ultimate Fishing Gloves, 109991, Large Bubba Blade Ultimate Fishing Gloves, 109991, Large

      Bubba Blade Ultimate Fishing Gloves, 1099921, Large

      Bubba Blade Ultimate Fishing Gloves, 1099921, Large Engineered for comfort and fit, the Ultimate Fishing Gloves are made to protect the most valuable asset you have, your hands. They're designed with puncture-resistant materials, including Kevlar®...

      $43.99 $39.99
      Add to Cart
    • Bubba Blade Ultimate Fishing Gloves, 109992, XL Bubba Blade Ultimate Fishing Gloves, 109992, XL

      Bubba Blade Ultimate Fishing Gloves, 1099922, XL

      Bubba Blade Ultimate Fishing Gloves, 109992, XL Engineered for comfort and fit, the Ultimate Fishing Gloves are made to protect the most valuable asset you have, your hands. They're designed with puncture-resistant materials, including Kevlar® palms,...

      $43.99 $39.99
      Add to Cart
    • Bubba Blade Ultimate Fishing Gloves, 1099923, XXL Bubba Blade Ultimate Fishing Gloves, 1099923, XXL

      Bubba Blade Ultimate Fishing Gloves, 1099923, XXL

      Bubba Blade Ultimate Fishing Gloves, 1099923, XXL Engineered for comfort and fit, the Ultimate Fishing Gloves are made to protect the most valuable asset you have, your hands. They're designed with puncture-resistant materials, including Kevlar®...

      $43.99 $39.95
      Add to Cart
    Compare Selected
    Bubba : The Angler's Buying Guide
    Why the "Bubba Grip" Matters
    The signature red handle isn't just for branding; it is a patented non-slip grip designed to stay secure in your hand even when covered in water, blood, or slime. This safety feature is why Bubba is the top choice for offshore guides and tournament pros who can't afford a slip during a high-stakes weigh-in.

    Choosing the Right Blade Flex
    • Ultra Flex: Best for panfish (Crappie/Bluegill) and delicate filleting where you need the blade to follow the bone closely.
    • Tapered Flex: The "do-it-all" blade for Walleye, Bass, and Trout.
    • Stiff / Big Game: Designed for breaking down larger species like Tuna, Mahi, or Salmon where power is more important than bend.
    Maintenance & Saltwater Care
    While Bubba tools feature Ti-Nitride coatings for corrosion resistance, saltwater is relentless. We recommend rinsing your knives and pliers with fresh water after every outing and applying a light coat of food-safe oil to the blade before storage.

    Bubba : Warranty & FAQ
    • Is there a warranty on Bubba products?
    Yes. Bubba offers a Guaranteed for Life policy on their manual knives and tools, covering defects in materials and workmanship. Electronic items (like scales and electric knives) typically carry a 1-year limited warranty.
    • Can I sharpen my Bubba knife?
    Absolutely. We recommend using a pull-through sharpener or a whetstone at a 20-degree angle. The titanium coating is durable, but the edge can be honed just like any high-quality stainless steel.

    Protect Your Catch: The Bubba Counterfeit Warning
    The "Bubba Red" handle is iconic, but it’s also one of the most imitated designs on the water. Counterfeit Bubba knives often look identical in photos but fail the moment they hit the fillet table.

    How to Spot a "Fake Bubba":
    • The Price Point: If you see a Lithium-Ion Cordless Fillet Knife for under $80 on eBay or a third-party marketplace, it is almost certainly a counterfeit. Genuine Bubba tools maintain consistent pricing across all authorized retailers.
    • The Grip Feel: Authentic Bubba handles use a patented, high-friction, non-slip rubber. Fakes often use a cheaper, "plastic-y" feeling rubber that becomes dangerous and slippery when wet or bloody.
    • The Logo & Steel: Look for crisp, clean Ti-Nitride coatings on the blade. Counterfeits often have "wavy" logos or coatings that flake off after just one use, exposing low-grade steel that will rust overnight in saltwater.
    • The Warranty Trap: Bubba's "Guaranteed for Life" warranty and electronic warranties are only valid for products purchased from Authorized Dealers. Bubba will not service or replace knives purchased from unauthorized web-only resale businesses (like random eBay or Amazon third-party sellers).
    Shop with Confidence: We are a verified Bubba partner. Every item in our store—from the Pro Series Smart Scale to the Ultra Flex Fillet Knife—is 100% genuine and backed by Bubba’s full factory warranty.